Published: 30-12-2020

Full Issue

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Research Article

Exploratory Factor Analysis of Islamic Attributes of Destination: A Case Study of Krabi Province, Thailand

Wiraphong Panyathanakhun; Paithoon Monpanthong

1-16

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Community-Based Participation in Cultural Tourism Management in Bo Suak Sub-District, Muang District, Nan Province

Kodchaphorn Vesurai; Yuttakarn Waiapar

17-33

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Secondary Airport Management Guidelines to Service Quality Elevation of Secondary Airport in the Southern Provinces, Thailand

Boonnawat Srikhwan; Watsida Boonyanmethaporn

34-50

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Behaviors, Experiences, and Needs of Senior Tourists Visiting Khao Yai National Park

Natthineeporn Pingkaew; Chomponuch Jittithavorn, Chawalee Na Talang, Kannapa Pongponrat

51-77

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Co-Management: The Empowerment of Community Strength for Tourism Management in Satun UNESCO Global Geopark

Jaruwan Tanakit; Parnprae Chaoprayoon Udomraksasup

ึ78-94

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Analysis of Internal and External Environment of Community-based Tourist in the North of Thailand

Parichart Sriharan; Treererk Pechmon, Pornpimon Kampetch

95-109

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The Competency of Agro-Eco Tourism Management Leaders of Pla-ba Community-Based Tourism Club, Loei Province

Pattarawit Theerapaksiri; Keerati Trakansiriwanich, Numchai Tanupol

110-128

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Factors Underlying International Mature Travelers’ Differentiation Value Drivers Toward Small and Medium-Sized Hotels

Daosook Boonyasarn; Rugphong Vongsaroj

129-145

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Relationships Between Entrepreneurial Orientation and Tourism and Hospitality Business Performance in Thailand

Sirisak Polsimma; Kassara Sukpet

146-161

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Causal Relationship Model affecting Tourist Loyalty of a Secondary City on the East Coast

Anurak Tongkaw; Phannaphat Saethow, Sayanon Sahunan

162-178

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Evaluation of Distance Medical System to Support Health Care of the Elderly In the 21St Century to the 12 Cities Hidden Gem

Wipada Mukda; Wanphen Wanphen Kuensman

178-197

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The Effects of MICE Venue Management on Venue Performance in Thailand through Strategic Management and Sustainable Management

Wacharakorn Mayuree; Kaedsiri Jaroenwisan, Santidhorn Pooripakdee

198-213

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The Relationship of Internal Control Affecting Performance of Accommodation Business in Rayong Province

Nongluck Phudphuek; Wassana Sornbunthong, Pattra Techatanaset, Pornchai Taechatanasat

214-231

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Marketing Factors Related to the Decision of Thai Female Tourists in Choosing Poshtel Service

Wasan Kantvorarat

232-248

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The Environmental Management Approach for Small in Kon Chang Trat Province

Surapote Na Thalang

249-263

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Marketing for Charitable Organization: What’s Matter for Incentivizing Monetary Online Donations for Next Generation Education

Yupawan Vannavanit

264-276

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Behavior, Perception and Attitude of Consumers on Korean Wave

Chaniporn Kaewnern; Natnaree Smith, Atthawet Prougestaporn

277-294

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Management Strategy (4M) of the Ancient Chinese Chak-ngeaw Community Market by First-Order Confirmatory Factor Analysis

Phannaphat Saethow; Sakda Kanjanawanawan , Anurak Tongkaw

295-309

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The Study of Market Situation and Consumer Behavior of Community Enterprise in Nakhon Nayok Province

Onuma Natseeta; Wandee Sutthinarakorn, Pattarawat Jeerapattanatorn

310-327

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Effects of Fat Replacement by Pectin from Dragon Fruit Peels on Physicochemical Properties of Salad Dressing

Korawit Sakkaekaew; Porntip Pasukamonset , Nongnuch Siriwong

328-342

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Product Development of Chicken Jock with Steamed Pumpkin and Dried Minnow

Suttiphun Dangjai

-343-354

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The Marketing Mix Affecting Decision to Buy Street Food at Train Night Market Ratchada

Pongpat Runla; Pakamas Chairatana

355-368

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Guidelines for the Development of Learning Management in the Arts of Vegetable and Fruit Carving Subjects Dusit Thani College, Pattaya

Yuanjit Pislam; Anurak Tongkaw, Saowanee Ladnoi

369-384

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Selection of Homemade Bakery Products Among the Elderly in Bangkok

Chayanun Charonerat; Natnaree Smith

385-401

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Studying the Success Factors of Sport Hotel Operation of Kasem Bundit University, Romklao Campus

Kittikun Sangnin; Prijitra Sriwiset, Sumeth Kaewprag

402-420

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The Environmental Attitudes Influence Sustainable Development and Green Consumption

Phanita Phakdi

421-434

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Human Resource Development Affecting in Operation Competency of Production Supervisor in Food Industry

Prasit Detnakarin; Sanit Sirivisitkul, Chaiwut Janma

435-446

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The Adaptation of Traditional Retail Shop in Bangplama District Suphanburi Province

Penlak Thongsri; Natnaree Smith

447-460

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Guidelines for Development of Graduate Curriculum in Vocational Education for Human Resource Development

Tawica Mekarkakorn

461-478

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Retirement Saving Behavior: The Case of Bank Officers in Bangkok Metropolitan Area

Kanokkarn Sungkanon; Worapong Joungrattanakamjorn, Chakrit Srisakun

479-490

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Development of a Community-Learning-Center Management System for Local Administrative Organizations in Samut Prakan Province

Chirasak Prathumrat; Tipkesorn Boonumpai , Pongprasert Hoksuwan

491-511

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Factors Affecting Elderly Tourists’ Decision Making to Choose the Accommodations in Chiang Mai

Thinnakorn Tib-Intha; Pakamas Chairatana

512-525

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Marketing Mix Factors on Consumer’s Perspectives and Brand Equity Affecting Brand Loyalty of Thai Franchise Coffee Consumers in Bangkok

Natticha Chanwitkan; Watit Intuluck

526-547

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Nutritional Food Consumption Behavior of Elderly in Chonburi Province

Phiriyachatr Kananurack; Kunlaya Sroysing, Kasaemsook Kiewthong, Thanawan Pattanasing, Gina Summers, Jiraporn Thammasuksaree

548-563

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A Study of Quality of Life of Supplementary Vocational Trained Farmers

Metta Rengkounkway

564-577

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Factors Related to Adjustment of the First-year Undergraduate Students at Dusit Thani College

Wanusanan Khippan ; Manasanan Hatthasak

578-594

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A Measurement Model of Perceived Human Resource Practices for Hotel Employees: A Confirmatory Factor Analysis

Yanapa Boonparkob; Sangkae Punyasiri, Therdchai Choibamroong

595-611

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System Development for Multistage Adaptive Testing with Feedback in O-NET for The Subject of Grade 12 English Language by Nhabhat Chaimongkol

Nhabhat Chaimongkol

612-626

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Development of Apron for Florists by Rath Chombhuphan and Vinai Taravet

Rath Chombhuphan; Vinai Taravet

627-640

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Telepresence as a Mediator from Characteristics of FB Posts to the Integration of Social Media Based Brand Community

Thongchai Srivardhana

ุ641-656

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The Context of Tourism Management for Developing Participation in Social Capital Construction for Creative Tourism: A Case Study of Wiang Sub-district Area, Chiangsaen District, Chiangrai Province

Rachata Chaimuang

657-666

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Needs Assessment of the Community as a Culture Tourist Attraction along the Horse-carriage Route for Chinese-speaking Tourists in Lampang Province

Nueakwan Buaphuan; Sakchai Phethchuai, Nantiya Somsaruay

ุุึุ677-684

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Academic Article

Crisis Management of Lodging Businesses in Thailand under the COVID-19 Crisis

Ammarawadee Chaiyo; Metanee Mahaprom

ุ685-700

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Guideline of Sustainable Ecotourism Management by Applying Geographic Information System for Strategic Planning

Kamonkanok Kiatisakchai

701-717

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Development Approach for Tourism Following the Film and TV Series Trails in Thailand

Atithep Ngamsilstian

ึ718-734

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Balanced Scorecard for Assessing the Success of Tourism Promotion by Pinyapat Muneekaew, Narathip Wattanaparb, Dhouchatorn Itthiophakorn and Korakot Montrisuksirikul

Pinyapat Muneekaew; Korakot Montrisuksirikul, Narathip Wattanaparb, Dhouchatorn Itthiophakorn

735-751

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