The Dimension Halal Food Business Management under Islamic Principles

Main Article Content

Sarawan Ruangkalapawongse
Annop Ruangkalapawongse

Abstract

The halal food market is very important and has the opportunity to grow even more as the world's Muslim population continues to increase. In addition, the COVID-19 outbreak has made non-Muslim consumers more likely to choose halal food to consume. This article therefore aims to present a new dimension in the management of Halal food business under Islamic principles. The data analysis method uses content analysis that the author has studied and researched from various sources to present in the form of an essay. The study found that halal food business entrepreneurs need to have knowledge. A thorough understanding of Halal cooking and must strictly adhere to Islamic provisions including Halal food standard requirements for raw material procurement, production process, storage, transportation and delivery of Halal products to consumers. For the new dimension of halal food business management Entrepreneurs should use the production process from innovation and advanced technology to meet the needs of modern consumers who focus on “Responsible consumption” with consideration for the environment. They should also develop a variety of products and focus on creating added value for products and services. There is recruitment and selection of personnel to suit the nature of work and organizational culture. In addition, the halal status of food products should be checked from the shipping documents, labels and markings displayed on the products.

Article Details

How to Cite
Ruangkalapawongse, S., & Ruangkalapawongse, A. (2022). The Dimension Halal Food Business Management under Islamic Principles. Dusit Thani College Journal, 16(2), 269–289. Retrieved from https://so01.tci-thaijo.org/index.php/journaldtc/article/view/263150
Section
Academic Article

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