Experience of female customers in granted serviceat fitness center located in Bangkok

Abstract

          The research aimed 1)to study experience of female customers in granted service at fitness center located in Bangkok2)to compare demographic data with experience of female customers in granted service at fitness center located in Bangkok. The samples consisted of 400 female customers in granted service at fitness center located in Bangkok.The questionnaire was employed to gathering data. The statistics were used to analyzethe data: percentage,mean,and standard deviation. One-Way Analysis of Variance (ANOVA) wasused to test the hypothesis The research findingsshowed thatfemale customers are mostly 21-30 yearsof age, single, bachelor’s degree holders, working for private company and average income per month up to30,000 baht. The overall experience of female customers at fitness center was at thehighest level.The comparative study of demographicdata withexperience of female customers in granted service at fitness center located in Bangkok was foundthat age, education, occupation and monthly income were significantly different at the statistical level of 0.05, 0.001, 0.001 and 0.001 respectively.