Factors in perceived ease of use, perceived risk, Security, and trust affecting the decision to enter NFT Game (Non-Fungible Token) among Generation Y

Abstract

          The objectives of this research were 1) to study the influence of perceived ease of use   2) perceived risk 3) security and 4) trust over the decision to enter the NFT GAME (Non-Fungible Token) among generation Y. This study used quantitative research. The sample consisted of 399 Generation Y born during 1980 – 1997.  The research tool was an online questionnaire. The data were analyzed using descriptive statistics such as percentage, mean, standard deviation, as well as inference statistics of simple regression analysis. The results showed that perceived ease of use, perceived risk, security, and trust affect the decision to enter the NFT GAME (Non-Fungible Token) among generation Y at the statistical significance of 0.05 level.