Published: 2025-06-27

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บทความวิจัย (Research article)

Factors Influencing Consumer Purchase Intention in Live Streaming Sales Environment in Hebei, China

Gao Yunpeng, Kanokros Sudprapa

1-22

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The Development and Communication Characteristics of WeChat Official Accounts in China

Deng Haibei, Wang Keran

23-41

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DEVELOPING ONLINE CHINESE CLASS PLATFORM FOR FOREIGNER RESIDING IN THAILAND UTILIZING TPACK MODEL

Ma Junshan, Wang Yin

42-63

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The Impact of Online Teaching Model on Learning Effectiveness of High School Students in Chongqing

Yinchao Li, Karuna Limprasert

64-90

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The Influence on the Image of Brand’s Country-of-origin on the Consumer’s Purchase Intention in Buying Mobile Phone

Ma Junshan, Wang Yin, Supartcha Deesawai

91-110

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The Influencing Factors of Chinese Consumers’ Purchase Intention on Thai Hom Mali Rice

Ren Chunhui, Noppawan Wisedsind

111-145

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The Purchase Intention of Real Estate towards Chinese in Kunming During Global Corona Virus Disease 2019 Crisis and Policy Adjustment

Haohan Ma, Uthairat Muangsan

141-158

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A Guidelines Acceptance and Use of Digital Currency by People in Bangkok, Thailand

Pattaraporn Pattaraporn Chitman, Tikhamporn Punleukdej

181-199

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FACTORS INFLUENCING THE USE OF FINANCIAL TECHNOLOGY IN PAYING ELECTRICITY BILLS THROUGH THE PEA SMART PLUS APPLICATION BY PROVINCIAL ELECTRICITY AUTHORITY USERS IN PHRA NAKHON SI AYUTTHAYA PROVINCE.

Thanatorn ฺBanthong, Pathompong Kookkaew

218-233

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Factors Affecting the Work Efficiency of Accounting Executives in The Treasury Department

Kornkamol Nimsang, pitan sanpakdee, Pathompong Kookkaew

234-251

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Implementation of the payment of the elderly subsistence allowance of the sub-district municipality Saladang, Mueang Ang Thong District, Ang Thong Province.

Jirayut Tipyalak, ๋Jagraval Sookmaitree

252-274

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Methods for obtaining, roles, duties and powers of the Senate according to the Constitution of the Kingdom of Thailand, B.E. 2017 A comparative study with England and the United St

์Nadia Thanachottanyaboon

275-301

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Cultural Communication of the Guangxi Zhuang Ethnic Group’s Pumiao Huapo Festival in the Context of the New Era

Liufu Chunting, Wang Keran

302-327

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บทความวิชาการ (Academic Articles)

Guidelines for promoting political participation of Thai youth according to the democratic method

worapat makbun

203-217

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The traditional building technology against cold and its cultural significance of Daur

Qiao Yina, Phuvanart Rattanarungsikul

159-180

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