企业国际化中的模仿行为研究：回顾与展望
Keywords:
企业国际化,, 组织间模 仿, 进入后阶段, 模仿意愿, 模 仿选择Abstract
摘要：传统的企业国际 化模仿行为研究主要关注国际企 业在投资意愿、区位选择和进入 模式等前中期的决策模仿行为。随着全球企业国际化战略的持续 推进，企业国际化的整体进程逐 渐从“走出去”、“走进去”进 入“留下去”阶段，而其中模仿 行为研究的重心也逐渐转移到国 际企业进入东道国市场后的组织 间模仿。针对上述研究动态，对 国际化前、中和后阶段中国际企 业的模仿行为研究进行梳理，并 总结其中的主要理论流派。基于 现有文献，将企业国际化中的组 织间模仿解构为模仿意愿和模仿
选择，并识别出惯性、环境不确 定、制度距离、行业集中度是模 仿意愿的影响因素，经验、选择 明晰度、企业身份是模仿选择的 影响因素。最后，文章指出未来
的研究方向，包括：空间视角下 的组织间模仿行为、发展中国家 情境下的国际化企业的模仿行 为、制造业企业与服务业企业间 在国际化模仿行为上的异同、开 发组织间模仿的变量测量方法。关键词：企业国际化, 组织间模 仿, 进入后阶段, 模仿意愿, 模 仿选择
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2.DURAND R, JACQUEMINET A. Peer conformity, attention, and heterogeneous implementation of practices in MNEs[J]. Journal of International Business Studies, 2015, 46(8): 917-937.
3.HUSTED B W, MONTIEL I, CHRISTMANN P.Effects of local legitimacy on certification decisions to global and national CSR standards by multinational subsidiaries and
domestic firms[J]. Journal of International Business Studies, 2016, 47(3): 382-397.
4.LIEBERMAN M B, ASABA S. Why do firms imitate each other?[J]. Academy of Management Review, 2006, 31(2):366-385.
5.DIMAGGIO P, POWELL W W. The iron cage revisited: Collective rationality and institutional isomorphism in organizational fields[J]. American Sociological Review, 1983, 48(2):147-160.
6.FABIAN F, MOLINA H, LABIANCA G. Understanding decisions to internationalize by small and medium-sized firms located in an emerging market[J]. Management
International Review, 2009, 49(5):537.
7.FERNHABER S A, LI D.The impact of interorganizational imitation on new venture international entry and performance[J]. Entrepreneurship Theory and Practice, 2010, 34(1):1-30.
8.DELIOS A, GAUR A S, MAKINO S. The timing of international expansion : Information, rivalry and imitation among Japanese firms, 1980–2002[J]. Journal of Management
Studies, 2008, 45(1): 169-195.
9.LUO Y, TUNG R L.International expansion of emerging market enterprises: A springboard perspective[J]. Journal of international business studies, 2007, 38(4): 481-498.
10.GUILLÉN M F. Experience, imitation, and the sequence of foreign entry: Wholly owned and joint-venturemanufacturing by South Korean firms and business groups in China, 1987–1995[J]. Journal of International Business Studies, 2003, 34(2): 185-198.
11.YENIYURT S, TOWNSEND J D, CAVUSGIL ST, et al. Mimetic and experiential effects in international marketing alliance formations of US pharmaceuticals firms: An event
history analysis[J]. Journal of International Business Studies, 2009, 40(2): 301-320.
12.XIE Z, LI J.Selective imitation of compatriot firms: Entry mode decisions of emerging market multinationals in cross-border acquisitions[J]. Asia Pacific Journal of Management, 2016: 1-22.
13.MAEKELBURGER B, SCHWENS C, KABST R. Asset specificity and foreign market entry mode choice of small and medium-sized enterprises: The moderating influence of knowledge safeguards and institutional safeguards[J]. Journal of International Business Studies, 2012, 43(5): 458-476.
14.ANG S H, BENISCHKE M H, DOH J P. The interactions of institutions on foreign market entry mode[J]. Strategic Management Journal, 2015, 36(10): 1536-1553.
15.OEHME M, BORT S.SME internationalization modes in the German biotechnology industry:The influence of imitation, network position, and international experience[J]. Journal of International Business Studies, 2015, 46(6): 629-655.
16.GIMENO J, HOSKISSON R E, BEAL B D, et al. Explaining the clustering of international expansion moves: A critical test in the US telecommu nications industry[J]. Academy of Management Journal, 2005, 48(2):297-319.
17.LI J, YANG J Y, YUE D R. Identity, community, and audience: How wholly owned foreign subsidiaries gain legitimacy in China[J]. Academy of Management Journal, 2007, 50(1):175-190.
18.YUAN L, PANGARKAR N.Inertia versus mimicry in location choices by Chinese multinationals[J]. International Marketing Review, 2010, 27(3):295-315.
19.LI J, YAO F K. The role of reference groups in international investment decisions by firms from emerging economies[J]. Journal of International Management, 2010, 16(2): 143-153.
20.BELDERBOS R, OLFFEN W V, ZOU J. Generic and specific social learning mechanisms in foreign entry location choice[J]. Strategic Management Journal, 2011, 32(12):
1309-1330.
21.ZAHEER S. Overcoming the liability of foreignness[J]. Academy of Management journal, 1995, 38(2):341-363.
22.GHEMAWAT P. Redefining global strategy:Crossing borders in a world where differences still matter[M]. Harvard Business Press, 2013.
23.REIMANN F, EHRGOTT M, KAUFMANN L, etal. Local stakeholders and local legitimacy: MNEs' social strategies in emerging economies[J]. Journal of International Manag ement, 2012, 18(1): 1-17.
24.BROUTHERS L E, O'DONNELL E, HADJIMARCOU J. Generic product strategies for emerging market exports into triad nation markets: A mimetic isomorphism approach[J]. Journal of Management Studies, 2005, 42(1):225-245.
25.Wu Z, Salomon R. Does imitation reduce the liability of foreignness? Linking distance, isomorphism, and performance[J]. Strategic Management Journal, 2016, 37(12):2441-2462.
26.CAMPBELL J T, EDEN L, MILLER S R. Multinationals and corporate social responsibility in host countries: Does distance matter?[J]. Journal of International Business Stu dies, 2012, 43(1): 84-106.
27.ORDANINI A, RUBERA G, DEFILLIPPI R. The many moods of inter-organizational imitation: A critical review[J]. International Journal of Management Reviews, 2008, 10(4): 375-398.
28.LU J W.Intra-and inter-organizational imitative behavior: Institutional influences onJapanese firms' entry mode choice[J]. Journal of international business studies, 2002,
33(1): 19-37.
29.CHAN C M, MAKINO S. Legitimacy and multi-level institutional environments : implications for foreign subsidiary ownership structure[J]. Journal of International Business Studies, 2007, 38(4):621-638.
30.YANG M, HYLAND M A. Similarity in cross-border mergers and acquisitions : Imitation, uncertainty and experience 13 among Chinese firms, 1985–2006[J]. Journal of International Management, 2012, 18(4): 352-365.
31.SALOMON R, WU Z.Institutional distance and local isomorphism strategy[J]. Journal of International Business Studies, 2012, 43(4):343-367.
32.BRUNEEL J, YLIRENKO H, CLARYSSE B. Learning from experience and learning from others: how congenital and interorganizational learning substitute for experiential learning in young firm internationalization[J]. Strategic entrepreneurship journal, 2010, 4(2): 164-182.
33.FLETCHER M, HARRIS S, RICHEY JR R G.Internationalization knowledge: What, why, where, and when?[J]. Journal of International Marketing, 2013, 21(3): 47-71.
34.RON BOSCHMA.Proximity and Innovation: A Critical Assessment[J]. Regional Studies, 2005, 39(1):61-74.
35.MARQUIS C, BATTILANA J. Acting globally but thinking locally? The enduring influence of local communities on organizations[J]. Research in organizational behavior, 2009, 29:283-302.
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Published
2019-12-28
How to Cite
VONGSAY, M., 阳张., & 腾王. (2019). 企业国际化中的模仿行为研究：回顾与展望. Chophayom Journal, 30(3), 187–201. Retrieved from https://so01.tci-thaijo.org/index.php/ejChophayom/article/view/232859
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Journal of Humanities and Social Sciences
