A Seating Design for Sukhothai FC Exhibition Shop

Abstract

This research aimed to design seating for the Sukhothai FC exhibition shop. The researcher had determined the objectives of the research project as follows: 1) to design seating for the Sukhothai FC exhibition shop; 2) to evaluate the consumer satisfaction towards the seats for the Sukhothai FC exhibition shop. The sample group were 80 fans and tourists aged 15 years and over who visited Sukhothai FC exhibition shop. The instrument used were two questionnaires: 1) questionnaire for alternative design; and 2) consumer satisfaction questionnaire. Data collected were analyzed for percentages, means and standard deviations. From the data analysis results on the structure of the seat, it was found that most suitable shape for the production of prototypes was the bat-shaped design, and for the material, it was fiberglass due to its strength and durability. For the consumer satisfaction results, it was found the satisfaction was at the highest level on the shape aspect (Average 4.55), at a high level (average 4.37) on the utility aspect, at a high level (Average 4.24) on the beauty aspect, at a high level (average 4.33) on the safety aspect.