Agro - tourism Management Cruise along the Garden, Khlong Mahasawat, Phutthamonthon District, Nakhonpathom Province

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ชัยฤทธิ์ ทองรอด Chairit Thongrawd

Abstract

This study is quality research and quantity research. Aims were to study tourist satisfaction to agricultural tourism and to study agricultural tourism management on a cruise to see the gardens along the Khlong Maha Sawat at Phtthamonthon District, Nakhon Pathom Province.


Sampling group used in quality research consisted of farmer group representative, lotus farmers, Maha Sawat farmer group representatives, Kaow Tung House and tourism entrepreneur representatives (tourism cruises), in depth interview. The samples used in quantitative research was Thai tourist traveling on a cruise to see the gardens along the Khlong Maha Sawat  for 400 people by the questionnaires data collected that confident value as Alpha Coefficient for .951. Statistics used data analysis such as frequency, percentage, mean, standard deviation, t-test, One-Way ANOVA


Studying result found that most represents traveling on a cruise to see the gardens along the Khlong Maha Sawat because life style of farmer and natural to find the traveling information on internet/ website/ social. Mostly impressed activities such visiting Na-Bua, orchid garden, fruit garden/ mixed farming and Maha Sawat Agricultural Housewife Group respectively, in the future would come to travel again and suggest other to travel


Tourist satisfied agricultural tourism, traveling on a cruise to garden at Khlong Maha Sawat at Phtthamonthon District, Nakhon Pathom Province. Overview of highest income, sort by average such as tourist attraction, service rate/ financial, service, other facilities and access to tourist attraction respectively. Tourist was sex, age, education level, occupation and different average income a month, agricultural tourist satisfaction, traveling on a cruise to garden at Maha Sawat Canal, Phtthamonthon District, Nakhon Pathom Province, overview and income were different.

Article Details

How to Cite
Chairit Thongrawd ช. ท. (2018). Agro - tourism Management Cruise along the Garden, Khlong Mahasawat, Phutthamonthon District, Nakhonpathom Province. Dusit Thani College Journal, 12(2), 115–131. Retrieved from https://so01.tci-thaijo.org/index.php/journaldtc/article/view/125866
Section
Academic Article

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