Causal Factors of Real-Time Supply Chain Visibility Affecting Supply Chain Performance in Modern Retail Businesses
Keywords:
Supply Chain Visibility, Real-Time Supply Chain, Supply Chain Performance, Retail Businesses, Causal FactorsAbstract
This Article aimed to study 1) to study the causal factors affecting real time supply chain visibility and supply chain performance, 2) to study the influence of causal factors of real time supply chain visibility affecting the supply chain performance in the modern retail business, and 3) construct a model of the causal factors of real time supply chain visibility affecting the supply chain performance in the modern retail business. Colleced data by questionair and interview forms, analysis and descriptive data was made by descriptive statistics and content analysis.
The research results were found that 1) causal factors of process integration affects real time supply chain visibility 2) causal factors of process integration affects supply chain performance through real time supply chain visibility, predictive data management affects real time supply chain visibility, predictive data management affects supply chain performance through real time supply chain visibility, digital logistics affects real time supply chain visibility, digital logistics affects supply chain performance through real time supply chain visibility, and real time supply chain visibility affects supply chain performance and 3) construct a model of the causal factors of modern retail businesses can use the research findings to develop strategies for process integration, predictive data management, and digital logistics to gain a competitive advantage for their businesses.
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