Vol. 11 No. 1 (2019): January - June

Big Data กับการบริหารในยุคปัจจุบัน

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Service Quality and Corporate Social Responsibility Affecting on Customer Satisfaction of Starbucks Coffee Shop at Central Plaza Phitsanulok

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White Ocean Strategy Business Based on Buddhist Integration

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Inflf luence of Customer Relationship Management and Entrepreneurial Leadership on the Performance of Eldercare Services Business

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Inflf luence of Firms’ Characteristics on Firms’ Value Through Corporate Social Responsibility Report of the Listed Companies in the Stock Exchange of Thailand

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Tourism Marketing Promotion Strategy which Inflf luence Tourism Motivation to Generation Z in Bangkok Metropolitan Region

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A Causal Factors Model Inflf luencing Consumer Loyalty toward AliExpress Application of China in Thailand

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The Evaluation Research of Bachelor Degree in Business Administration Marketing Program (Revised 2013) Business Administration Faculty Huachiew Chalermprakiet University

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The Development Guidelines for Human Capital of Operation Level Staff in Mice Industry

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Customer Satisfaction towards Service in the Tourism Business Case Study: Your Friends Travel Company, Phitsanulok Province

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Community Retail Stores’ Image and Marketing Activities Improvement towards Customers’ Lifestyle in the Southern Region of Thailand

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Cultural Dimensions of Chinese that Affect to the Service Quality Expectations of Thai Restaurants

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Attitude of Service Provider in Tourism Industry Supply Chain toward the Positive Behavior to Encourage Guideline of Chinese Tourists in Thailand

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Readiness Assessment in Working: A Case Study of Undergraduate Degree in the Human Resource Management Program of Panyapiwat Institute Management

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E-Learning Lesson Model for Students Through the Network

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Cloud Enterprise Resource Planning

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Agripreneurship Characteristics in Green Agribusiness

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The Antecedent and Consequent of Migrants Worker Management Capability

Financial Reporting and Statement Analysis

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