Vol. 14 No. 1 (2020): January - June 2020

View Vol. 14 No. 1 (2020): January - June 2020

Published: 2020-06-30

Full Issue

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Research articles

The Use of News and Information, Patterns and News Characteristics Relating Coronavirus disease (COVID-19) from Xinhua News Agency by websites in Thailand

Kobkij Praditpolpanich, Sivanart Hongprayoon, Phanthakan Thanon

12-47
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THE MARKETING STRATEGIES THROUGH THE INFLUENCERS OF THE ALCOHOL INDUSTRY GROUP

Nitta Roonkaseam

48-85
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Event Branding: Case Study on Bangsaen 21 Running Event

Siyathip Pienpak

86-121
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The Accomplishment of Television Drama in Building Parasocial Relationship in the case study of “Love Destiny

Nerisa Chaisupamongkollap

158-199
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Thai-Loei Identity in Tourism Communication of Designated Area for Tourism of Loei Province

Suthirawut Suthirawut, Anucha Thirakanont

200-232
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Original articles

Thai Mainstream Film to International Markets : Value Chain and Screenplay

Voraluk Klasukon

122-157
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Adaptation Guideline of TV program for children ages 4-6 years old in the digital age

Danaya Wasuwat

232-259
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