Published: 25-04-2024

Research Article

Developing and Evaluating the Nutritional Properties of Local Food in a Set Menu for Tourists at Tai Lue Community, Chiang Rai Province

Piyanart Junkrachang, Siripen Yiamjanya, Ekawee Vinitkhatkumnuen

1-12

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Effects of Blended Pomelo Pulp and Pomelo Albedo on Acceptance of Thai Seafood Sauce

Vorathon Pomyen, Woralak Pomnoi, Jiraphat Othong, Laddawan Klinmalai, Suthida Kitjavorasatien, Puri Chunkajorn

13-25

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Utilization of Sangyod Rice Flour Instead of Wheat Flour in Ready-to-eat Frozen Tortillas Wrap

Kittamet Rongrat, Nomjit Suteebut, Chaowalit Auppathak, Prassanee Tubbiyam

26-38

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Development of Prototype Cannabis Oil Bakery Product for Transferring Knowledge to Communities

Napat Naksawat, Suttipan Chitintorn, Chanphorn Chuangchot , Watchareeya Thammasorn

39-51

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Influences of Product, Location, and Physical Evidence in Overnight Thai Tourists’ Decision Making on Accommodations in Klaeng District, Rayong Province

Nonthawan Songserm, Apinya Nuanyai, Rapirat Varischanpleng, Nulada Khanthongdee

52-65

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The Economic Impact of the Asian-Pacific Veteran Table Tennis Championship 2023 on Sport Tourism in Thailand

Apithai Bumrungpanictarworn, Navaporn Chanbanchong, Suthasinee Susiva, Achara Soachalerm

66-78

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Confirmatory Factor Analysis of Sports Training Facilities Efficiency of 700th Anniversary Chiang Mai Stadium

Dittachai Chankuna, Utaiwan Tongsook

79-91

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Factors Influencing Destination Loyalty for Ratchaburi province, Thailand: Proposed Strategic Operations for Cultural Tourism Development

Dhouchatorn Itthiophakorn, Sirichai Preudhikulpradab

92-107

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Perceived Value Towards Products with Healthier Choice Nutritional Label Among People in Bangkok and its Vicinity

Sarat Thongngam, Chayapat Kee-ariyo, Chatchawun Vichaidith , Amornphan Srisuk

108-119

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The Marketing Mix Factors that Influence the Decision-Making in Selecting Traditional Thai Restaurant Services by the Residents in the Bangkok Metropolitan Area

Kritch Hemapanpairo, Kiattisak Wiriyahpataradech, Jermsuda Manakul, Atchara Srilachai

120-129

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Factors Affecting Intention Consume of Vegan Food Among Working-Age Adults in Bangkok

Teerapat Chomchuenjitsin , Puri Chunkajorn

130-140

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Thai People’s Behavioral Trends in Auspicious Food Purchase: the Moderating Role of Astrological Superstitions

Phrachun Shoedchin, Suphicha Booranavitayaporn

141-153

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The Development Guidelines of Spiritual Tourism Components Impacting Behaviors and Satisfaction Among Thai Tourists in Chacheongsao Province

Sassanee Panyayong, Wilasinee Yonwikai

154-166

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Behavior of Using Hotel Services In The New Normal And Tourists' Satisfaction With The SHA PLUS System in 4-Star Hotels in Patong Subdistrict, Kathu District, Phuket Province

Jittima Klaokliang, Siripong Rugmai

167-177

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Academic Article

The Cafe Business in Thailand: New Challenges, Opportunities and Strategy Business for New Startup

Jutamanee Wetchayanwiwat, Watit Intuluck

178-189

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