Published: 2022-11-29

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บทความวิจัย (Research Article)

The Influence of Servant Leadership and Organizational Culture on Organizational Commitment of Personnel in Higher Education Institutions under the Christian Organization of Thailand

Paradee Piriyapongrat, Suree Kanjanawong, Chisanupong Thongpuang

221-239

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Perceived Quality, Customers’ Trust, and the Transfer of the Marketing Mix towards Generation Y’s Intentions of Online Purchasing Via Shopee

Jaruporn Tangpattanakit

241-258

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The Influences of Strategic Management Accounting Effectiveness and Operational Quality of Thai-Listed Companies

Prasit Rungruang, Suwan Wangcharoendate, Nuttavong Poonpool

259-278

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A Study of Brand Equity and Repurchase Intention of Facial Skincare Products: A Case of Gen Y Consumers

Kedwadee Sombultawee, Anusara Korfak

279-297

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The Influence of Corporate Governance Scorecard Effectiveness on Financial Reporting Quality of Thai-Listed Companies

Anchalee Sukkhewat, Nattawut Tontiset, Nuttavong Poonpool

299-319

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Marketing Mix Factors Influencing Consumer Decision-Making Process on Gastronomy Tourism: Case Study of The Rawai Seafood Market of Phuket

Worapong Phoomborplub, Sanya Chimphimol

321-341

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Bungboraped Management Model Integration that responds to Sustainable Development and Utilization

Suwannna Khundiloknattawasa, Chingtawan Yoddamnoen, Thitiya Thongkern

343-361

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The Impact of Foreign Workers' Relocation on the Fish Processing Industry After the Opening of the ASEAN Economic Community

Orapin Bunsin

363-380

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The Effect of Social Support to Spiritual Well-Being with Attitude towards Nursing Profession as Mediating Variable

Kittitas Wancham, Kusuma Kanglee, Parichad Apidechakul

381-401

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A Temple’s Management of Buddhist Artworks for Promoting Thailand and Malaysia Border Tourism: A Case Study of Wat Phutthathiwas, Betong, Yala Province

Punya Tepsing

403-420

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The Development of Research Competency Measures for Learning Development of Teacher Students in Multicultural Southern Border Provinces: A Design-Based Research

Pol Luangrangsee, Krittyakan Topithak

421-442

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A Development of a Regulatory Framework for Quality Aassurance of Cross-Border Higher Education in Thailand

Jiraporn Ruangying, Thitat Chavisschindha

443-465

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